A real estate floor plan is a powerful tool that can make your property stand out, appeal to buyers, and give you an extra competitive edge. So, what makes the floor plan so powerful? A floor plan accurately expresses what the house has to offer. Real estate photos are great, but they are not enough. Homebuyers need a way to really understand a home beyond the photos, and a real estate floor plan can do that.
Some statistics that point out the importance of floor plans in real estate:
- Adding a floor plan to a real estate listing can increase click-throughs from buyers by 52% (Rightmove)
- According to Zillow, the floor plan is the 2nd most important feature on a listing and correlates highly with capturing potential leads
- Research done by Rightmove showed that properties marketed with a floor plan created 30% more interest than properties without one.
Types of House Floor Plans
There are two types of floor plans: 2D floor plans and 3D floor plans.
- 2D plans
2D plan is a flat layout that does not show the depth or height of objects, but it can communicate the technical side of the project, show the structure of the house clearly, and display the measurements of each room and the surface areas.
- 3D Plans
A 3D plan shows the floor layout in 3D. 3D floor plans make it very easy to understand the size and layout of spaces. It effectively communicates the house design vision to the home buyer, provides a very clear understanding of the overall project, and shows a fully furnished project to visualize each room’s actual size.
Advantages of Floor Plans In House Sales
- Saves time
Before people buy a house, they spend a considerable amount of time researching listings, making an appointment for a property visit, and then traveling to see the property in person. If they don’t like the house layout, they just end up wasting their time, money, and effort.
If there is a floor plan along with your listing, potential buyers will get to check the layout before making a showing appointment. This ensures that their time, as well as yours, is not wasted.
- Keeps buyers engaged
When you provide a floor plan in your listing, potential buyers can visualize the house. A floor plan increases the buyer’s interest, making them more likely to book a showing appointment.
- Provides an overview of the house layout
Real estate photos help sell a lifestyle by giving potential buyers the feel of the house, but they fail to portray how all the rooms in the house flow together. A floor plan allows the buyers to understand the house layout and how all the rooms in the house come together to become whole.
- Helps recall the house layout
Most people forget the rooms or tend to overlook a portion of the house. But when you show the house in full on the floor plan, the potential buyer will get to see the whole house and its details, thus adding a perceived value.
- Helps visualize spaces
Without floor plans, potential buyers will not be able to visualize the spatial arrangement and sizing of the home. If your listing is featured without a floor plan, many buyers are more likely to skip the listing.
- Helps determine floor area easily
When the listing is with a floor plan, it becomes easy for the buyers to determine the property’s size and floor area. This will help the potential buyer determine whether the property is good value for money or not.
- Highlights the best features of the property
If the yard is the big selling feature of the house, it needs to be on the floor plan. Whether it’s the pool, shed, entertaining area, or additional parking, adding this feature to the floor plan gives the buyers a better scope of the property and helps them focus on the features you want to highlight.
Rahul Agarwal is the Co-founder & Chief Business Officer at Styldod, where he has taught a computer to do interior design! Styldod provides the most hassle-free & inexpensive virtual staging solutions and other 3D rendering services for real estate agents so they can sell their listings faster, and for higher prices. Rahul was also a co-founder of Mebelkart (which is acquired by Ask Me). He’s your everyday IIT Kanpur nerd who pushes the boundaries with his innovative entrepreneurial stints and is also a sound startup investor & advisor. Rahul attributes his success as a professional to the discipline he has learned from his district hockey days, being a swimmer and a gym enthusiast.